AT JD SOLUTIONS GROUP, we partner with top senior living operators to transform sales, marketing, and revenue processes. With years of expertise in senior living sales, Jennifer Dixon and her consulting team deliver impactful programs, strong infrastructures, and seamless execution. We are known throughout the industry for transforming sales, marketing and revenue processes across senior living organizations. Partner with JDSG to energize your teams, maximize performance, and unlock long-term success!
Infrastructure Development
JDSG works hand-in-hand with your company to create the systems and structures needed for today’s challenges and tomorrow’s growth. We provide enterprise-level support to growing senior living operators who need subject-matter expertise in scaling business operations through efficient processes and proven best practices.
Together, we ramp up the sales and marketing foundation of your company, while keeping your culture, people and residents at the heart of our work.
Here are some of our most popular senior living consulting services:
- Sales & Marketing Infrastructure Effectiveness Study
- Sales Training and Sales Systems Development
- Operations & Sales Onboarding Buildout
- Luxury Consumer Profiles & Selling Guides
- Marketing, Digital and Sales Enablement Audit
All services are designed to support improved performance, profitability, and consumer journey experiences across your organization.
The Current State of Senior Living Sales
Recruiting and retaining top sales talent has always been a challenge. Pre-pandemic, senior living sales positions were known for high turnover rates; the difficulty only increased when COVID-19 struck in 2020. At JDSG, our focus has always been on investing in continuing education and performance growth for salespeople with a focus on critical thinking and emotional intelligence. Now, more than ever, there is an opportunity to change the way people think about senior living sales and senior living itself.
15-25
On average, it takes 15-25 touches to convert senior living customers
$431
The average cost for a senior living lead is $431
Aggregated leads services can drive that number to well over $4,000 per lead
8%
The average Inquiry-to-Move-In conversion rate for senior living leads is 8%
This means that 8 out of 10 inquiries have opted not to move forward in the sales process
-41%
Senior living providers saw a 41% decrease in sales inquiries after the COVID-19 outbreak began
Source: Invoca Data
Selling change Sales Growth Methodology
The business of senior living sales is rooted in people helping people make big decisions, and that’s why we developed the Selling Change sales methodology. Our approach to senior living sales and the consumer journey is built on years of hands-on experience developing training systems for senior living’s most notable brands and coaching teams to improved results. The Selling Change methodology combines today’s selling best practices with data-driven techniques that provide the perfect framework for your proprietary senior living processes.
Let's Grow Your Community Together
Contact us today to discover how JD Solutions Group can help your community attract the right prospects, convert more leads, and deliver results that last.